Maryna Krut has joined Spotify EQUAL – a global initiative created to support and promote female artists on the international music scene. This was announced by the label enko_music on its Instagram page.
Spotify EQUAL seeks to advance women’s music by giving artists access to a global audience, featuring them in special playlists and providing marketing support within the Spotify platform. Ukrainian singers participating in this programme have the opportunity to present their music in a new light, gain international recognition and expand their influence.
Maryna Krut has become the face of Spotify EQUAL, with her image now displayed on a billboard in Times Square, New York, alongside renowned artists from around the world. This achievement provides significant visibility and reflects international acknowledgement of her talent.
She also contributed to the creation of a special EQUAL Ukraine playlist on Spotify, supported by Spotify, Spotify Poland and Universal Music Polska. Previously, the programme featured Jamala, followed by Alyona Alyona, Onuka and DOROFEEVA.