New Country starts its third season by discussing painful points for society in fourth year of great war

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Report from the discussion panel. 

"Ukrainian society in the fourth year of the great war" was the theme of the year 2025 for the joint project of LB.ua and EFI Group New Country. During the first meeting, experts and guests discussed, among other things, where the country stands today, what to expect from talk of a possible ‘truce’ and end of the war; they talked about the morale of Ukrainians, the dynamics of migration and depopulation, the state of the economy, possible future elections, and the factors that divide/unite people. 

The discussion was attended by: 

  • Ella Libanova, Director of the Institute for Demography and Quality of Life;
    <b>Ella Libanova</b>
    Photo: Oleksandr Ratushnyak
    Ella Libanova
  • Oleh Pokalchuk, social and military psychologist;

    <b>Oleh Pokalchuk</b>
    Photo: Oleksandr Ratushnyak
    Oleh Pokalchuk

  • Valeriy Pekar, lecturer at Kyiv Mohyla Business School;
    <b>Valeriy Pekar</b>
    Photo: Oleksandr Ratushnyak
    Valeriy Pekar
  • Oleksiy Antypovych, Head of the Rating Sociological Group;

    <b>Oleksiy Antypovych</b>
    Photo: Oleksandr Ratushnyak
    Oleksiy Antypovych

  • Ihor Liski, Chairman of the Supervisory Board of EFI Group;

    <b>Ihor Liski</b>
    Photo: Oleksandr Ratushnyak
    Ihor Liski

  • representatives of the public sector, activists, and MPs. 

    "As of the middle of last year (according to mobile operators), we had 30 million people in the government-controlled territory. What will happen next? There are many questions here. The first question is when will the hot phase of the war end? And here, ‘when’ is even more important than ‘how’. ‘How’ does not mean that we can lose. ‘How’ means that we are winning, but the terms of the peace agreement may be different, it is a compromise, and something will have to be sacrificed. The question is what.

Photo: Oleksandr Ratushnyak

But the main thing is ‘when’. Why? ... Because every month of the hot phase of the war leads to the fact that more and more people who have left will stay there because they are adapting," says Ella Libanova, Director of the Institute for Demography and Quality of Life. 

According to her data, as of 1 December 2024, 9 million Ukrainians are abroad, along with military migrants, labour migrants, including those who left in an earlier period. 

In addition, adds Oleksiy Antypovych, head of the Rating sociological group, 38% of young people aged 18-29 in Ukraine, according to one study, are ready or would like to change their place of residence.

<b>Oleksiy Antypovych, head of the Rating sociological group</b>
Photo: Oleksandr Ratushnyak
Oleksiy Antypovych, head of the Rating sociological group

"15% each are ready to move abroad or to another region, and another part is ready to move to another settlement in their region. That is, conditionally, from the village to the regional centre. This is internal migration. Historically, people who came 100-200 years ago from the countryside to the regional centre brought with them rural, but Ukrainian culture. And then there was no complete cleansing. To some extent, it helped us out. And now it can help us in the same way. Young people are looking for something more interesting, something better. But the percentage of people willing to go abroad is already an indicator," the sociologist believes. 

Assessing the emotional state of society at the beginning of 2025, military and social psychologist Oleh Pokalchuk stated that, according to his observations, civilian society is much more psychopathic than military society. He also sees no threat of a conflict between civilians and the military after the war ends.

military and social psychologist Oleh Pokalchuk
Photo: Oleksandr Ratushnyak
military and social psychologist Oleh Pokalchuk

"What will happen after the ceasefire? I would say that nothing special will happen. Because, from the point of view of the military, what is there in your beautiful civilian civil society that would make me leave everything, my brothers, my sisters and my friends and run to you to do what? Over the years, I have my own party, my friends, with whom I can be silent and talk. Do you have a job? Or do you not? Then goodbye. That means there will be no conflict," says Pokalchuk. 

Valeriy Pekar, a lecturer at the Kyiv Mohyla Business School, believes that all the problems in Ukraine today did not arise because of the war, it simply exposed them.

Valeriy Pekar, a lecturer at the Kyiv Mohyla Business School
Photo: Oleksandr Ratushnyak
Valeriy Pekar, a lecturer at the Kyiv Mohyla Business School

"The trends we are seeing are not caused by the war. In general, there is a very simple law: any crisis accelerates trends. The greater the crisis, the greater the acceleration of trends. The war is the most severe of all crises. It accelerated trends to the maximum. And before that, there was a smaller crisis called a covid, which also accelerates trends, but less than war. Therefore, there are no trends that would be generated by the war," said Pekar, commenting, in particular, on the problem of migration. 

According to businessman Ihor Liski, Ukraine must now decide what kind of country it wants to be in the future.

Ihor Liski, Chairman of the Supervisory Board of EFI Group Investment Company
Photo: Oleksandr Ratushnyak
Ihor Liski, Chairman of the Supervisory Board of EFI Group Investment Company

"Which model will we choose - the model of opportunities and economic freedom or the country of equality and the welfare state. Then we need to understand how to maintain this welfare state. I'm afraid that this populist agenda under the slogans of social, European progressive ideology can destroy the country. Because pensioners will remain, military veterans will come and say: ‘We defended this country, give us welfare, housing, etc.’. And those who are supposed to provide this will leave for new opportunities. Therefore, the social contract needs to be rethought. This is one of our tasks, and for me personally, it is the watershed where development and, perhaps, the bright future of Ukraine begins," said Liski. 

The full speeches of the keynote speakers will be available on LB.ua soon.

During the discussion
Photo: Oleksandr Ratushnyak
During the discussion

Sonya Koshkina, editor-in-chief of LB.ua
Photo: Oleksandr Ratushnyak
Sonya Koshkina, editor-in-chief of LB.ua

Photo: Oleksandr Ratushnyak

Sonya Koshkina, Khrystyna Berdynskykh and Tetyana Ostrikova
Photo: Oleksandr Ratushnyak
Sonya Koshkina, Khrystyna Berdynskykh and Tetyana Ostrikova

Ihor Kolyushko, Public Law Expert and Chairman of the CPLR Board
Photo: Oleksandr Ratushnyak
Ihor Kolyushko, Public Law Expert and Chairman of the CPLR Board

Orysya Demska and Liliya Hrynevych
Photo: Oleksandr Ratushnyak
Orysya Demska and Liliya Hrynevych

Olesya Demska, literary scholar and literary critic
Photo: Oleksandr Ratushnyak
Olesya Demska, literary scholar and literary critic

former MP Viktoriya Voytsytska and literary critic Olesya Demska
Photo: Oleksandr Ratushnyak
former MP Viktoriya Voytsytska and literary critic Olesya Demska

Yehor Checherynda, a serviceman and officer of the Armed Forces of Ukraine (left) and Maksym Sukhenko, host of the United News telethon
Photo: Oleksandr Ratushnyak
Yehor Checherynda, a serviceman and officer of the Armed Forces of Ukraine (left) and Maksym Sukhenko, host of the United News telethon

Petro Andryushchenko, advisor to the mayor of Mariupol, Donetsk Region, temporarily occupied by Russia (in focus)
Photo: Oleksandr Ratushnyak
Petro Andryushchenko, advisor to the mayor of Mariupol, Donetsk Region, temporarily occupied by Russia (in focus)

Oleksandr Khara, diplomat, expert at the Centre for Defence Strategies
Photo: Oleksandr Ratushnyak
Oleksandr Khara, diplomat, expert at the Centre for Defence Strategies

Matviy Bidnyy, Acting Minister of Youth and Sports of Ukraine
Photo: Oleksandr Ratushnyak
Matviy Bidnyy, Acting Minister of Youth and Sports of Ukraine

Sonya Koshkina, editor-in-chief of LB.ua
Photo: Oleksandr Ratushnyak
Sonya Koshkina, editor-in-chief of LB.ua

Photo: Oleksandr Ratushnyak

Journalist Vladyslav Holovin
Photo: Oleksandr Ratushnyak
Journalist Vladyslav Holovin

Volodymyr Vyatrovych, former head of the Ukrainian Institute of National Remembrance, MP
Photo: Oleksandr Ratushnyak
Volodymyr Vyatrovych, former head of the Ukrainian Institute of National Remembrance, MP

Serhiy Kvit, President of the National University of Kyiv-Mohyla Academy
Photo: Oleksandr Ratushnyak
Serhiy Kvit, President of the National University of Kyiv-Mohyla Academy

Hennadiy Chyzhykov, President of the Ukrainian CCI
Photo: Oleksandr Ratushnyak
Hennadiy Chyzhykov, President of the Ukrainian CCI

Tetyana Abramova, entrepreneur, founder and CEO of RITO brands
Photo: Oleksandr Ratushnyak
Tetyana Abramova, entrepreneur, founder and CEO of RITO brands

Maksym Sukhenko, host of the United News telethon
Photo: Oleksandr Ratushnyak
Maksym Sukhenko, host of the United News telethon

Viktor Proshkin, chaplain of the Armed Forces of Ukraine, Growford Institute
Photo: Oleksandr Ratushnyak
Viktor Proshkin, chaplain of the Armed Forces of Ukraine, Growford Institute

Andriy Dlihach, founder and CEO of Advanter Group and international business community Board
Photo: Oleksandr Ratushnyak
Andriy Dlihach, founder and CEO of Advanter Group and international business community Board

Inna Hrebenyuk
Photo: Oleksandr Ratushnyak
Inna Hrebenyuk

Rector of Taras Shevchenko National University of Kyiv Volodymyr Buhrov
Photo: Oleksandr Ratushnyak
Rector of Taras Shevchenko National University of Kyiv Volodymyr Buhrov

Tetyana Honcharova, Ukrainian journalist, TV and radio presenter
Photo: Oleksandr Ratushnyak
Tetyana Honcharova, Ukrainian journalist, TV and radio presenter

MP Oleksiy Zhmerynetskyy
Photo: Oleksandr Ratushnyak
MP Oleksiy Zhmerynetskyy

Sonya Koshkina and Bartosz Polish Ambassador to Ukraine Bartosz Cichocki
Photo: Oleksandr Ratushnyak
Sonya Koshkina and Bartosz Polish Ambassador to Ukraine Bartosz Cichocki

Serhiy Ustenko, owner of Carpathian Mineral Waters
Photo: Oleksandr Ratushnyak
Serhiy Ustenko, owner of Carpathian Mineral Waters

Artem Shaipov, USAID New Justice Program Legal Advisor, co-founder of the Ukrainian Global University
Photo: Oleksandr Ratushnyak
Artem Shaipov, USAID New Justice Program Legal Advisor, co-founder of the Ukrainian Global University

Bartosz Ambassador of Poland to Ukraine Bartosz Cichocki
Photo: Oleksandr Ratushnyak
Bartosz Ambassador of Poland to Ukraine Bartosz Cichocki

Marharyta Sytnyk, Head of International Cooperation Projects at the Holka NGO
Photo: Oleksandr Ratushnyak
Marharyta Sytnyk, Head of International Cooperation Projects at the Holka NGO

Sonya Koshkina, editor-in-chief of LB.ua
Photo: Oleksandr Ratushnyak
Sonya Koshkina, editor-in-chief of LB.ua

Olesya Ostafiyeva, co-owner of the capital's Lysa Hora witch bar and editor-in-chief of ProIT
Photo: Oleksandr Ratushnyak
Olesya Ostafiyeva, co-owner of the capital's Lysa Hora witch bar and editor-in-chief of ProIT

Volodymyr Vyatrovych, former head of the Ukrainian Institute of National Remembrance, MP
Photo: Oleksandr Ratushnyak
Volodymyr Vyatrovych, former head of the Ukrainian Institute of National Remembrance, MP

MP Tetyana Ostrikova
Photo: Oleksandr Ratushnyak
MP Tetyana Ostrikova

Oleksandr Bazar, founder of the Kyiv Student Brotherhood
Photo: Oleksandr Ratushnyak
Oleksandr Bazar, founder of the Kyiv Student Brotherhood

MP Yelyzaveta Yasko
Photo: Oleksandr Ratushnyak
MP Yelyzaveta Yasko

Photo: Oleksandr Ratushnyak

LB.ua editor-in-chief Sonya Koshkina and Ihor Liski
Photo: Oleksandr Ratushnyak
LB.ua editor-in-chief Sonya Koshkina and Ihor Liski

Photo: Oleksandr Ratushnyak

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